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Why is Southwest Airlines one of the best companies to work for?

As one ramp agent puts it, the company has “great work schedule flexibility in most departments within Ground Operations and Inflight.” Free unlimited flights within company destinations, a competitive 401(k) company match and a great stock purchase plan are other perks employees appreciate.



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The company offers outstanding benefits, including healthcare, travel privileges, 401k match, stock purchase options, and profit sharing. The 9.3% 401k match has made a huge impact on my savings for retirement and financial security. My favorite part about working at Southwest is the people.

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For the seventh year, Southwest ranks among the top 100 companies in the Large Employer category by Forbes. The carrier came in at No. 56, second in the transportation and logistics industry.

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Southwest® is known for our legendary Hospitality and world-famous where People come first. We care for our People and communities, and our People care for each other. Our Culture is woven into all aspects of our business, from how we treat each other to how we provide Hospitality to our Customers.

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Our commitment to our Customers is seen throughout the Southwest travel experience, from our “no change fees1”, “bags fly free2”, and “flight credits don't expire3” policies to the range of benefits available through our Rapid Rewards® program.

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Southwest Airlines Strengths
  • Excellent Operational Efficiency. ...
  • Profitability and Financial Stability. ...
  • Strong Leadership. ...
  • Limited international presence. ...
  • Labor relations and union issues. ...
  • Vulnerability to external factors. ...
  • Leveraging Digital Transformation. ...
  • Growth in the Cargo Business.


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Core Values. Southwest Airlines' core values, 'Live the Southwest Way: Warrior Spirit, Servants Heart, Fun-LUVing Attitude' and 'Work the Southwest Way: Safety and Reliability, Friendliness, Service, Low Costs' are cornerstones of how they conduct business.

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People come first. We're a Company that takes care of its People and its communities, and our People take care of each other. (We're Cohearts, after all!) Our unique Southwest® Culture is woven into all aspects of our business, from we treat each other to how we provide Next-Level Hospitality to our Customers.

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Average Southwest Airlines hourly pay ranges from approximately $10.50 per hour for Barista to $50.32 per hour for Aircraft Mechanic. Salary information comes from 2,712 data points collected directly from employees, users, and past and present job advertisements on Indeed in the past 36 months.

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Southwest has hired 15,700 employees so far in 2022 as the demand for travel has increased and the company has seen two straight quarters of profitability. Accounting for attrition, the company has added about 10,000 workers this year and plans to get up to 11,000 by the end of 2022.

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Top 10 best domestic airlines 2023 Southwest Airlines is the second highest-rated domestic airline, with a score of 5.56. While the airline only scored 2 out of 5 for its in-flight entertainment, Southwest excelled thanks to its baggage allowance policy.

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World's Leading Cultural Airline 2021
  • Air China.
  • Air New Zealand.
  • Japan Airlines.
  • Qatar Airways.
  • SriLankan Airlines.
  • Swiss International Air Lines.
  • Thai Airways.
  • Vietnam Airlines.


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Is it hard to get hired at Southwest Airlines? Glassdoor users rated their interview experience at Southwest Airlines as 78.9% positive with a difficulty rating score of 2.62 out of 5 (where 5 is the highest level of difficulty).

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Employees have free, unlimited travel privileges for themselves and eligible dependents on Southwest Airlines.

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You will be assigned a boarding group (A, B, or C) and position (1-60+) upon check in. Your unique group and position combination (for example: A35) will be displayed on your boarding pass and represents a reserved spot in the boarding group at the gate.

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The Core of Southwest's Culture: Values and Purpose
  • Southwest Airlines' purpose is: “Connect People to what's important in their lives through friendly, reliable, low-cost air travel.”
  • Warrior Spirit.
  • Servant's Heart.
  • Fun-LUVing Attitude (*)
  • Work Safely.
  • Wow Our Customers.
  • Keep Costs Low.


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In addition to its commercial and financial success, Southwest Airlines is known for its excellent customer service. Southwest has built an impeccable reputation by putting customers first and by making sure their employees are content and financially secure.

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Southwest Airlines has a legion of fans because of its low fares and simple loyalty program. Southwest Rapid Rewards members can earn points by flying, spending on co-branded credit cards, shopping online and more. Points are most notably redeemable for any Southwest flight that has a seat available.

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