Is Starcruiser closing permanently?

– Walt Disney World's Star Wars: Galactic Starcruiser is beginning its final voyage Thursday before closing permanently. Walt Disney World announced back in May that the immersive Star Wars hotel experience would be closing after nearly two years in operation.



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Star Wars: Galaxy's Edge is an incredibly immersive experience at Hollywood Studios in Florida. The project took three years to complete and had an amazing launch. However, the momentum for the land is decreasing. Because of that, Disney announced they will be closing Star Wars: Galaxy's Edge permanently.

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In its most recent quarterly report, Disney revealed an embarrassing $250 million loss on its overpriced Star Wars: Galactic Starcruiser hotel.

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After announcing that Star Wars: Galactic Starcruiser will permanently close in Fall 2023, Walt Disney World reopened bookings and quickly sold out all remaining voyages.

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BAY LAKE, Fla. – Walt Disney World's Star Wars: Galactic Starcruiser is beginning its final voyage Thursday before closing permanently. Walt Disney World announced back in May that the immersive Star Wars hotel experience would be closing after nearly two years in operation.

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– Walt Disney World's Star Wars: Galactic Starcruiser is beginning its final voyage Thursday before closing permanently. Walt Disney World announced back in May that the immersive Star Wars hotel experience would be closing after nearly two years in operation.

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One of the reasons a stay at the Galactic Starcruiser is so expensive is that it's more like a cruise experience rather than a hotel. Most meals and activities onboard are included in the price.

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Billed as an immersive experience where guests can interact with characters from the “Star Wars” franchise, the 100-room hotel requires guests to book a minimum of two nights, priced at about $5,000 per couple and closer to $6,000 for a family of four. The cost of a “tricked out” suite jumps to $20,000.

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Turns out the galaxy doesn't contain enough Star Wars die-hards willing to pay for such a high-touch, high-cost experience, industry observers and experts say. “How many people who are superfans want to put in the time and the emotional expenditure of spending two days in a fully immersive experience?”

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What happened to the widely heralded attraction? Turns out the galaxy doesn't contain enough Star Wars die-hards willing to pay for such a high-touch, high-cost experience, industry observers and experts say.

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Disney promised investors they'd be cutting costs by $5.5 billion, but with stock prices continuing to fall, and streaming continuing to operate at a loss, the company doesn't have room to be running more operations at a loss right now.

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Though a Star Wars Episode 10 is not happening, the Star Wars sequels will be revisited. After years with no solid updates on the next Star Wars movies, Lucasfilm has revealed its plans for the theatrical side of the franchise during Star Wars Celebration 2023.

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Disney Earnings Q4 2023: CEO Bob Iger Reveals Four Building Opportunities. “Our progress has allowed us to move beyond this period of fixing and begin building our businesses again.”

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The biggest problem with Galactic Starcruiser from the start was its outrageous cost which was far too much for most guests. There were other issues, but the nearly $5,000 price tag for a stay is so prohibitive that nothing else really matters that much.

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Harmon added that the cost of the hotel was too much for those who aren't huge fans of the original source material. “It's really hard nowadays to justify spending anywhere near $1,000 to $2,000 a night to stay in what's not even a very nice hotel to be part of the story,” Harmon said.

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Scrapping the infamous Star Wars: Galactic Starcruiser hotel cost Disney $250 million, the company announced in its quarterly earnings call last week. With only 100 guest rooms, that breaks down to $2.5 million per room for the failed venture.

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But the Starcruiser was also said to be immensely costly to operate, primarily because it employed a cast of about a dozen core actors who had to perform and interact with guests in full-day shifts. The Galactic Starcruiser features about a dozen core actors who interact with guests throughout the two-day experience.

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